One of the challenges that business owners often experience is thinking that their business is unique and the change they seek to make is unlike the others. This might be true, but the idea of uniqueness often prevents us from looking further and learning about others in our field and the people who have come before us.
Finding others who have done something similar to what we are up for is one way to take a step back and see the terrain—the category we are in, the standards, and what's considered good. In the creative world, it's called genre. Until we see where we are (even what we offer is unique), knowing where to push and what to stand is a challenge.
Tests help schools assess students' understanding of the subjects and their studying skills. Preparing for tests isn't a puzzle, but most schools fail to help students own their tests (assessments). When schools are not ready to help children imagine lives and dreams beyond the school years, students are stuck complying without understanding why they do it.
Integrating all the aspects into one helps us see our businesses and schools differently.
